Binance co-founder He Yi addressed the recent buzz around her seemingly omnipresent social media activity at the Hong Kong Crypto Finance Forum, and let me tell you, it was a mic drop moment. She wasn’t apologizing for being everywhere – she was defending it as fundamental to good leadership!
He Yi explained that this isn’t new behavior; she’s been hustling on WeChat groups and Weibo since 2017, diving deep into conversations with users. Why? Because it’s the fastest way to spot product flaws and understand what people actually want. It’s damn important to listen to your community, folks!
She boldly stated that this hands-on approach is the legendary ‘Founder Model’ popularized in Silicon Valley – and Binance has embraced it since day one. Honestly, it’s refreshing to see a founder who isn’t afraid to get their hands dirty.
But it’s not just about product. He Yi made it crystal clear: Binance’s priorities are threefold: building killer products, obsessively serving users and employees, and nurturing a strong relationship with regulators. Get these three right, and you’re on the path to success. This isn’t just a business, it’s a commitment.
Knowledge Point: The Founder Model
The Founder Model emphasizes direct and frequent interaction between the company’s founder(s) and its user base. It’s about more than just marketing; it’s about genuinely understanding user needs.
This approach encourages rapid iteration of products based on real-time feedback, rather than relying solely on market research or internal assumptions. It’s especially crucial in the fast-paced crypto space.
Founder involvement builds trust and strengthens community bonds. This is because users feel heard and valued when directly engaging with the people leading the company.
Ultimately, this model fosters a culture of customer-centricity, driving innovation and customer satisfaction. It’s a move that signals a serious level of dedication.
