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  • ZOWIE Technologies: Riding the Wave of Short-Range Wireless & UWB – Prepare for Disruption!
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ZOWIE Technologies: Riding the Wave of Short-Range Wireless & UWB – Prepare for Disruption!

ZOWIE Technologies (300782) announced upgrades to their low-power Bluetooth systems and the start of R&D testing for Ultra-Wideband (UWB) products, signaling a major push into IoT and beyond. Big things are coming!
benny 2025-04-08 2 min read

Alright folks, let’s talk ZOWIE Technologies (300782)! This company isn’t messing around. They just dropped some news that’s got me genuinely excited about the future of short-range communication. ZOWIE is aggressively building a System-on-Chip (SoC) tech stack integrating communication and sensing – and believe me, that’s HUGE. They’re aiming to dominate in IoT, smart homes, health monitoring, even automotive. This isn’t just incremental improvement; this is about building the foundations for the next generation of connected devices!

Their low-power Bluetooth systems have just gotten a major upgrade, meaning better performance, lower energy consumption, and frankly, a more polished user experience. That’s not all, they’re also diving headfirst into Ultra-Wideband (UWB) technology, and the initial testing is underway. This is where things get really interesting.

Let’s break down why UWB is a game changer:

UWB provides centimeter-level accuracy for location tracking. Imagine a world where your keys always find you, or your car unlocks automatically as you approach.

Compared to Bluetooth and Wi-Fi, UWB uses a much wider bandwidth, resulting in less interference and more reliable connections. This is crucial for things like secure digital keys and precise indoor navigation.

UWB transmits data with very low power, which extends battery life and opens doors for new applications in wearable technology and healthcare. And frankly, the lack of UWB adoption so far is infuriating!

ZOWIE is smartly positioning itself to capitalize on these trends. They’re building a complete system solution—hardware and software—which gives them a competitive edge. Don’t underestimate this, it’s like owning the operating system and the hardware. This is a smart move, and I’m keeping a very close eye on this one. It’s a play on the convergence of sensing and connectivity, and that’s where the real money will be made. So either get on board, or get left behind!



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